GK in English

Banking and financial Awareness Previous Year Questions

Q 101. Good marketing strategy envisages good and proper _______

(a) Product distribution
(b) Networking of branches
(c) High Pricing
(d) Placement of counter staff
(e) Relationship management
Ans: (e)

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Q 102. Service Marketing is resorted to in ______

(a) All MNCs
(b) All production houses
(c) Industrial units
(d) Insurance companies and banks
(e) Fish markets
Ans: (d)

Q 103. Customisation results in _______

(a) Customer exit
(b) Customer retention
(c) Customer complaints
(d) Better Balance Sheet figures
(e) Better technology
Ans: (b)

Q 104. Current Accounts are basically meant for _______

(a) Investment purpose
(b) Savings purpose
(c) Identity purpose
(d) To earn Foreign Exchange
(e) Day-to-day needs of one’s business
Ans: (e)

Q 105. The sole aim of marketing is to _______

(a) Improve the Balance Sheet figures
(b) Increase recruitment
(c) Increase profits
(d) Increase production
(e) Increase branch network
Ans: (c)

Q 106. Aggressive Marketing is necessitated due to _______

(a) Globalisation
(b) Increased competition
(c) Increased production
(d) Increased job and opportunities
(e) Increased staff
Ans: (b)

Q 107. Value added services means _______

(a) Substituted products
(b) Highly valuable products
(c) Old products
(d) Extra services in addition to existing ones
(e) At par services
Ans: (d)

Q 108. Savings Accounts can be opened by _______

(a) All individuals fulfilling KYC norms
(b) All tax payers only
(c) All individuals above the age of 18
(d) All businessmen only
(e) All students below the age of 18
Ans: (a)

Q 109. The best promotional tool in any marketing is _______

(a) Pamphlets
(b) Newsletters
(c) Word of mouth publicity
(d) Regional Advertisement
(e) Viral marketing
Ans: (c)

Q 110. Market information means _______

(a) Knowledge level of DSAs
(b) Information about marketing staff
(c) Information regarding Share market
(d) Knowledge of related markets
(e) Latest knowledge about technology progress
Ans: (c)

Q 111. Efficient marketing style requires _______

(a) Proper planning
(b) Good debating skills
(c) Arrogant staff
(d) Knowledge of many languages
(e) Ignorant customers
Ans: (a)

Q 112. The target group for SME loans is _______

(a) All SSIs
(b) All College Professors
(c) All students
(d) All Nurses
(e) All salaried persons
Ans: (a)

Q 113. Market segmentation means grouping _______

(a) The sales teams
(b) The customers as per their needs and tastes
(c) Selling arrangements
(d) The counter staff
(e) The back-office staff
Ans: (b)

Q 114. Target group means _______

(a) All employers
(b) All sales persons
(c) Intended buyers
(d) All industries
(e) Call Centre persons
Ans: (c)

Q 115. SME means _______

(a) Selling and Marketing Employees
(b) Sales and Mergers of Entities
(c) Small and Micro Entities
(d) Small and Medium Enterprises
(e) Sales Performance Measurement Program
Ans: (d)

Q 116. A short term loan is repayable within _______

(a) 20 years
(b) 3 years
(c) As per the borrowers’ wish
(d) As per the guarantor’s wish
(e) There is no need to repay short term loans
Ans: (b)

Q 117. “USP” in marketing language means _______

(a) Uniform Selling Practices
(b) Unique Sales Person
(c) Unique Selling Proposition
(d) Unique Savings Plans
(e) Useful Sales Persons
Ans: (c)

Q 118. An IPO Loan is meant for

(a) Meeting personal needs
(b) For higher education
(c) Medical treatment
(d) For starting a new industry
(e) For purchase of shares
Ans: (d)

Q 119. The target group for a Car Loan is:

(a) All persons owning a car
(b) A family with more than 2 members
(c) Car designers
(d) Car garages
(e) Car showrooms
Ans: (b)

Q 120. Standard marketing practices include:

(a) Poaching
(b) Unhealthy competition
(c) Lowering the selling price
(d) Unhealthy discount schemes
(e) Phishing
Ans: (c)

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